At SMTA International 2016 (SMTAI), scheduled to take place in Rosemount, Illinois, September 27th – 28th 2016, Scoop will launch a new thought-leadership program and platform entitled ScoopTalk that will bring together the biggest players and brightest minds in the industry, to debate the industry’s hottest topics – filmed onsite in the ScoopTalk Studio on booth #545.
With over 180 exhibiting companies at this year’s SMTAI, Scoop are excited to launch ScoopTalk and see SMTAI as the perfect platform to bring the electronics community together in real live debates, centred around the issues that are important to the industry and manufacturing community.
A select group of key industry players, including manufacturers, suppliers, analysts, consultants and media will participate in a daily program of topical round-table discussions, moderated by Scoop’s Gayle Paterson, Kim Sauer and Philip Stoten.
ScoopTalk is supported by a strategically planned and deployed multi-channel promotional campaign designed to be interactive and engaging, during and beyond the exhibition dates. The unique concept aims to raise awareness, generate interest, leads and exposure before, during and after the show dates.
Scoop will join forces with leading industry publications EMSNow, Mexico EMS and U.S. Tech to create a unique ‘Scoop Live lounge’ on booth 545, the home of ScoopTalk, for the two-day event. All ScoopTalk interviews will be made available through Scoop’s network of media partners with the concept of “one studio, hundreds of thousands of readers” and after the event on the YouTube ‘Scoop TV’ channel.
For more information and to get involved, visit www.wearescoop.com/SMTAI16